The swimming antennae of the Incredi-Craw grab attention on the drop, and the realistic legs and claws flair out upon impact on the bottom, imitating … [Continue Reading]

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A proven leader for more than three decades, The Original Culprit Worm has outperformed all others — continuing a tradition of catching more and … [Continue Reading]

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The Culprit 5” Incredi-Swim’s oval shape avoids twisting in the fish’s mouth resulting in more positive hook sets. The rings reduce friction in and … [Continue Reading]

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The Culprit 4” Incredi-Frog features “Incredible” easy casting and leg action imitating a fleeing frog! The body has tapered edges and a dense shape … [Continue Reading]

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The Sardine has a weedless body design that is perfectly balanced to provide the perfect live bait action. Featuring a finely detailed soft-plastic … [Continue Reading]

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New! RipTide Weighted Hook and Jighead

RipTide provides perfectly sized and balanced hook systems for inshore soft plastics. Each designed to increase catches with sharp, stout hooks and the ideal weight to provide the best presentation possible.

New! RipTide Sardine

The Sardine has a weedless body design that is perfectly balanced to provide the perfect live bait action. Featuring a finely detailed soft-plastic body with lifelike scales and ultra-kicking, vibrating tail.

Incredi-Frog

The Culprit 4” Incredi-Frog features “Incredible” easy casting and leg action imitating a fleeing frog! The body has tapered edges and a dense shape to make it heavier and more aerodynamic. The hook pocket enables easier hook-ups and the ribbed belly provides a smoother pull across vegetation.  

Incredi-Swim

The Culprit 5” Incredi-Swim’s oval shape avoids twisting in the fish’s mouth resulting in more positive hook sets. The rings reduce friction in and out of cover and help slip through a bass’ teeth easier allowing for better hook penetration. The tail portion features ultra-kicking tail and a body roll making it look distressed for […]

6-inch Fat Max

The new Culprit 6” Fat Max provides you with another option in your arsenal. It has the same great action and thicker body as your 7” and 9” Fat Max has with the smaller profile to be your new favorite finesse flipping bait. When bass are feeding on smaller fish, the 6” Fat Max is […]

Original Culprit Worm

A proven leader for more than three decades, The Original Culprit Worm has outperformed all others — continuing a tradition of catching more and bigger bass. Its “kicking” tail and unique color selections give anglers the extra edge.     Tips & Tricks July and August brings hot water to most of the country.  You […]

Incredi-Slim

  The smaller profile of the Incredi-Slim allows for easy hook-sets and is the ultimate finesse flipping bait. Perfect for Carolina rigging, a shaky head jig, light Texas rig or on a bladed swim jig trailer. While the original Incredi-Craw, with its bulky design, is better in stained water or heavy cover, the smaller profile […]

DW1 Grub

Th DW1 Grub’s tiny twintail packs some serious punch when paired with your favorite finesse jig. It imitates the naturally smaller northern-region crawfish that most tournament size bass eat. On smallmouth or spotted bass lakes it offers great finesse action for clear and cold water conditions, it’ll swim, scoot and hop perfectly true along the […]

DW2 Chunk

  Designed for great skipping action, DW2 Chunks’s flat appendages also produce a great “deadstick” action for cold water and finesse-type situations. When paired with your favorite small-profile finesse jig, this lure’s rectangular-shaped body allows the bait to swim true on a horizontal plane along the bottom mimicking a crawfish – irresistible to heavily-pressured or […]

DW3 Grub

  The large lengthy tails of the DW3 Grub give this trailer the perfect combination of swimming action and an overall bait profile for the back of your favorite swim-jig. It is an excellent choice for stained water pitching, flippin’ or even trailering a football head jig. The bulked body provides the buoyancy to keep […]

Incredi-Craw

The swimming antennae of the Incredi-Craw grab attention on the drop, and the realistic legs and claws flair out upon impact on the bottom, imitating a live crawdad in full defensive mode. A thick ringed-body allows it to punch through vegetation more easily. So lively, so versatile – the Incredi-Craw does it all!   • […]

Creature Craw

The Creature Craw ’s over-sized claws create abundant flapping action and a “thump” felt on the retrieve, similar to a spinnerbait. The claws are securely attached “mid-body,” concentrating the bite at the hook, eliminating the problem of short strikes that are common when claws are positioned away from the hook. This lure excels in low […]

T-Rex Worm

T-Rex Worm –  featuring amazing twitching action, the T-Rex is typically used without weight and on top, occasionally allowing it to sink seductively in hot spots to create a predatory strike. The perfect combination of length, shape and body-weight density makes this lure come alive in the water!    

RipTide Baitfish

RipTide Baitfish – now the ultimate combination of baitfish body and matching jighead provides the perfect imitation to catch a wide range of fish in just about any situation!   4-inch, 4-count body, 1-count 3/8-oz. jighead with Premium 3/0 Black Nickel Needle Point Hook

RipTide Mullet

The Mullet features a finely detailed soft-plastic body with lifelike scales and fins. The bait’s ultra-kicking, vibrating tail and perfectly balanced body provide the premium live bait imitation.     The 4 inch and 5 inch Riptide Mullet for Stripers have been a very effective bait for me during the fall striped bass migration for […]

RipTide Flats Chub

RipTide Flats Chub – Culprit Lures – this lure creates a darting, slashing action, mimicking a distressed bait fish in the water.